The shelf management solution and accurate planogram are crucial elements in retail merchandising, which can enhance the in-store operation efficiency and reduce the frustration of the staff. The awards programme recognises major breakthroughs, innovations, and key players in the retail industry of Asia, and DMALL distinguished themselves through their Shelf Display Management System for Digital Stores and their digital transformation for Guangdong Sai Yi Convenience Stores Limited(7-Eleven in Guangdong Province, China, also known as 7-Eleven Guangdong) that revolutionised the way business is done. Whilst most retail companies scrambled to make sense of the situation and come up with a way to overcome said challenges, Dmall Life (China) Digital Technology(DMALL) introduced their DMALL Shelf Display Management System and digital transformation initiative, winning the Digital Initiative of the Year - China Award and the Customer Service Initiative of the Year - China Award at the Retail Asia Awards 2022. Adoption of digital initiatives accelerated as the need became much direr with the Covid-19 pandemic forcing consumers into their homes for their safety.
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